The video starts with a hand pressing the space bar on the computer, which starts its music program (iTunes with the Visualizer turned on). The Einstein's Cradle begins to sway to the beat as ripples appear in a cup of coffee. Reznor appears in the PinPressions, singing the song. As it gets to the second verse, the songs builds and the vibrations get more intense. Reznor seems to almost break out of the PinPressions as the balls on the Einstein's Cradle sway almost uncontrollably. The ripples in the coffee also have greater frequency. Finally an apple falls out of a neaby basket as Reznor disappears and the scene dies down. At the very end, a blurry image of a car can be seen driving away.
The video was almost entirely computer-animated, with Reznor filmed live and then rotoscoped into the PinPressions. It is reported that the only part that was live-action ws was the hand at the very beginning of the video, and the bowl of apples at the end.
==Lyrics==