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'''TRAR LLC''', dba '''With Teeth''', is a multi-disciplinary storytelling company incorporated by [[Trent Reznor]] and [[Atticus Ross]] on March 26, 2024, with assistance from [[John Crawford]] and producer Jonathan Pavesi. Reznor and Ross manager Sara Newkirk Simon is also an executive of the company.
The existence of the company was first revealed in a profile of Reznor and Ross in the GQ April/May 2024 issue. [https://www.gq.com/story/trent-reznor-and-atticus-ross-creativity-awards-profile] The projects encompassed by the venture, as revealed in the interviewand later filings, include:
* Memory Fade - a fashion clothing line including contributions by Fergus Purcell
* RE/SKIN - a joint venture with Epic Games, centered around a metaverse-like artist experience. Or possibly downloadable virtual goods for use in virtual environments, including avatars, clothing, eyewear, footwear, headwear, backpacks, purses, bags, and wallets.
* Film production - including a short film with the artist Susanne Deeken, a show in development with Christopher Storer, and a film with director Mike Flanagan
* Tears - Bottled water; Flavored water; Non-alcoholic cocktails, namely, mocktails; Non-alcoholic flavored carbonated beverages; Non-alcoholic water-based beverages; Sparkling water; Water beverages