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This "release" was an April Fools' joke on Reznor's fans, and was a parody of the then-current music scene's obsession with particular artists, production by Timbaland, and also a tongue-in-cheek poke at his own song titles and public image. Reznor may have been referencing Chris Cornell's album ''Scream'', which was produced by Timbaland, noting a particular ([http://twitter.com/trent_reznor/status/1313265641 tweet]).
Any attempt to download the album would redirect the user to a faux "Blue Screen Of Death" ([http://www.nin.com/pub/strobelight/error.html here]), a mock at the Windows error message.